When you think about Verizon do you think about gaming? Probably not.

Verizon wanted to break into the gaming industry proving they could provide gamers with the speed and reliability they needed to level up without lag.

Our team at Madwell gave Verizon that needed deep cut knowledge to win over the gaming community along with some fresh graphics that took their strict branding system and gave it a respectful push in the right direction for this campaign.

We concepted everything from ads, gear, activations and challenges with their audience.
We even worked with elite teams and gamers from the esports world like Alixxa from Team Liquid and her heartwarming, supportive father.

We brought the gamers what they wanted.
As a gamer myself I am beyond proud to say we made Verizon cool, which was no small feet and took a talented village.